Internal jokes

Justin Bieber ddn’t show up in Joshua Tree either, had my hopes up for a long time.
I thought I might bump into him while visiting LA, but no luck.
Internal jokes about inspiring people and how we’ll met up one day, did put a big smile on our faces though.

It was very cold in Joshua Tree, kinda hard keeping a relaxed face during the long shoot.
Whilst freezing my ass off my facial expression turned pretty serious from time to time.
Soon as that happened Sofia told me Justin B were there starring at me, so it was an easy switch. HA!

How silly but it worked.


You can’t really get enough of love and laughters, so whatever makes you smile.
Very excited to launch the spring/summer collection. It’s golden!



What makes you feel beautiful?

What makes you feel beautiful?
Last week that was one of the questions around the dinner table.
That made me think about making a difference for someone. For me that’s something I strive to do. Something small can make a huge difference for others. That is exactly what makes me feel beautiful. When I can make a change for someone.
I don’t like to measure beauty with a pretty face or so. It’s so much more. We are all beautiful and unique in our own ways.

I always want to help others in need, in which way I can. Everyone can contribute in some way.
Once, when I was in Northern Thailand, I was so taken with the beauty of a little girl. Her laughter and joy made me realise how miserable and unhappy many of us are, and yet we have everything.
I couldn’t sleep that night, so I updated my personal Facebook status, in hope that more people could help those children.
This will be in swedish, I hope it will translate for you guys:

November 3, 2015

”Hej. Kanske den enda o vettigaste status jag nånsin skrivit. Snälla läs!!

Mitt liv förändrades idag. Något otroligt. Jag & Kristin fick idag äran att vara med en dag på ett barnhem här i Chiang Mai. Se hela farmen där 20 barn lever, där dem odlade alla grönsaker, alla frukter, komposterar för att sedan använda till odlingarna. Precis så som allt, o alla borde leva. 
Dessa barn kom från byar uppe i bergen, där många av barnens föräldrar var syskon med varandra , vilket inte är så bra såklart. ;( bless .
En tjej var så skadad i hyn att Lillan fick tippa på tå, Huden var så tunn. tänk er att hela huden på er kropp fjällar, o spricker ÖVERALLT, det blir sår och ofta stramar huden så, att hon inte klarar att stänga sina ögon då huden spricker runt ögonen. Men tjejen hade det finaste av skratt o var så tacksam & glad för att finnas. Ett hjärta så stort att jag i detta nu skäms över hur man själv lever o ibland glömmer man hur bra man faktiskt har det.

Dessa barn, är övergivna av sina föräldrar, många med drogproblem men oxå många som inte vill ha dem pga skadan som blir av inaveln. Helt sjukt. Vi hade med oss massa leksaker, lite godis .. & imorgon ska jag donera pengar,

Lyckan jag fått uppleva idag var något otroligt. Den var äkta. Jag sitter i detta nu och gråter en skvätt, dels för hjärtat är så fyllt, men aj så ont det gör på samma gång. Ingen kan göra allt, men tillsammans kan vi hjälpas åt.

Jag tänkte be mina vänner o min familj att samla ihop en slant till detta barnhem. Snälla ni, det kommer göra stor skillnad. Det lilla blir mycket här, & jag har själv varit med och upplevt idag vilken otrolig grej det kan bli när någon bryr sig!
Om ni vill hjälpa till skicka mig några kronor via SWISH. Så sätter jag in dessa pengar imorgon kväll—-> till dem som behöver det bättre än du! 💗💗💗 mitt nummer: 07050979*

tack. When you give love, you get love”


This message alone lead to 29 shares, 45 comments, 76 likes &
13.900 SEK to the orphange.
All because of the experience I had earlier in the day. That made a huge difference in 20 children’s life. I write now and then to check in with Joy House in Chang Mai, they do an incredible job. Will forever keep them in my heart.

That is what beauty is for me, what is for you?




Fairfax Flea Market

I love finding the old and used. Always an untold story behind every piece and the feeling of re-using is awesome. Keeps the wallet happy too!

My last purchase was a vase from the flea market in Fairfax, Los Angeles. Top market to visit by the way. A must if you like vintage art, jewellery, pottery, candles, etc.
Perfect way to spend a Sunday, in the sun, according to me.

Heart shaped glasses, perfect buy for that upcoming shoot in Joshua Tree.

It’s basically crystals shops in each corner in LA. Crystals aren’t as expensive here as back home.

Just after this picture was taken I found the vase of all vases.

It took all my space in my hand luggage, heavy as hell, but so worth it.
Don’t hesitate when finding stuff abroad there’s always a way to bring it back home if you really want it. One time I brought a floor lamp all the way back from Greece to Sweden. Just a bit of subborness is needed.






Missing the sun already..


Stuck at Heathrow airport due to snow blizzard all over the U.K.
About 24 hours ago I was lead under a blue sky updating my last blog post.

I really really love a warm climate.
Howbout you? what do you prefer? any tip on how to survive the long winters in Sweden? I struggle every year.
Starring out the window now and it´s the greyest grey.

I am over the moon of how many visitors I had these past days, it means a lot! You are now my colleagues, if it wasn’t for you I wouldn’t be here.
Is there anything special you want me to write about ?

I will update you with stories from our home, the renovation we’ve been through, our lovely ladies (the chickens) Yes, I’m a crazy chicken lady.
Next week I will fix up our walk in closet into a office so I will share all about the process .
Off course there will be many behind the scenes of our lovely FGL Store too.

It’s been great spending some time in L.A the past few weeks, thanks to everyone who made it very special! See you soon,





When me and Kristin are taking photos we never really plan the shoot before hand.
It’s always spontanous, we find a corner or a wall that goes well with the colours of our clothes.

Hair is messy, nail varnish might abraded, some times we don´t even wear make up.
But that’s ok.  Everything is not perfect. The beautiful is the simplest of things.

We have been working on a new collection of tee’s called SISTERHOOD, soon to be launched in FGL Store.  In five different designs.  Our great friend Jennie Blomqvist illustrated the prints for us.
When buying a T-shirt you will help and support women in need.
More about the project next week when we release the collection.

This is from one morning in Venice.


I’m boarding the plane home to Sweden as we speak.  See you again when I’m back home.






Yellow house

I remember when I first saw the yellow house. Such a cute place. My sister Karolin told me about Sofia: that she is so talented.How she is a musician and had made a video that I needed to see. I feel in love straight away! I knew that I was destined to meet her one day.

In Varberg we finally met. It was in 2012,  we all were sitting  by the water front sharing our stories about travelling the world.
Sofia and Fredrik were talking about their LA,  a dreamer like me always enjoys stories from other cities. Back then I almost cancelled my trip to Sydney  to move to LA. Hahaha!

Now 6 years later I’ve spent almost two weeks with Sofia. She’s been so helpful with everything. Loved every minute of it! Such a gentle soul.
A more creative lady you have to look for.  Singer-songwriter, creative producer, influencer, marketing and much more. She can do everything she wants.
Since October last year she released three singles. A few more are on their way. Me and Kristin are her biggest fans, we play her all the time at FGL store.

Yellow house is located on 7 street in Santa Monica,  just few blocks from the beach. Perfect if you ask me.

This sofa bed is always a occuppied with visiting friends. Sofia is so welcoming.

This morning we were invited over for a breakfast.
Steel cut oats, bananas, strawberries and greek yoghurt for the porridge! Plain yoghurt is the best with porridge, you have to try it!
Kambucha with chili, coffee, green tea and oranges, the perfect start before our hike.

"I really want to just inspire people in general, especially young woman, to be able to go after their goals... "

Everywhere in her house you see vintage finds, old flowers, lyrics written by herself.
To-do lists in every corner, coffee cups and jewellery from her grandma.
This little super woman is truly inspiring.

Thanks for all the love Sofia. There is nothing you cannot do.






Being our own

I was in LA for seven days before Kristin joined. We’ve been talking about a trip to LA for a long time. I’m so happy we are finally here!

Just today we were saying how lucky we are to be able to do this for a living.
Being the ones who design the clothes, take and edit the pictures, promote them, model them -everything,  all in. A dream come true!

All Photos my: Kristin Lagerqvist

Although, there are busy days for sure. You need to be pretty sharp and focused.
Those long days are okay as long as you’re doing what you love.

Sofia is taking us to the best restaurants ever. Gjusta to mention one, but that place need it’s own update.
Sofia has been living in LA for 11 years now and knows where to go. Our days start with a hike, really good for your brain! Fresh air from 7am, who doesn’t love that?

I will make an update about lovely Sofia soon, there is so much to tell!
LA is surely the place to be when you wants to explore, meet people and have fun.
Magical if you ask me.

I have so much to share from my days here.
Our first shoot with FGL upcoming clothing collection started at fourth Street Santa Monica.

Clothes: FGL Store Shoes: Scorett Official

Finishing by saying : I’ve got the best job ever.


Flea markets

What I do love about a big city is the variety. There’s always something going on. My absolute favourite is the fleamarkets and vintage shopping.
I love to buy old and used things! Especially clothes.  Always great to reuse and more fun finding it to.

Clothes, porcelain, furniture, books and hats. Sofia and I were loving the moment.
Three beautiful gems for her, a hat, a big piece of art and small plates in wicker.

Markets always have good food too, we are tucking in to a breakfast burrito here by the end of the road.

So much fun to browse around. If you wait until closing time, many stand were selling their stufffor like 10 dollars or even 2.

Don’t miss Long beach Flea Market when in LA guys, and if you come on a weekend when it’s closed you can always go to the weekly Trading Post on Melrose or the monthly Rose Bowl.



The start of something new

Breathe it all in love it all out.
That’s what I do these days in LA. The city I love so much.
Sunshine. Sand. Beaches. Friends. Blue skies. Yoga. Hikes. Flea markets.
Freedom. Juices. Coffee and much more.

I believe Californian vibes is good for your soul.
Here I am on Malibu beach wishing one of these houses were mine. One day right.

This January I said bye bye to the full time job I had and from now on I will only focus on my two buisnesses.  I’m very excited for this new chapter.

Some of you might follow me on Instagram  and know a little bit about me already, if not a longer introduction will come in the next coming update .

First post done. More to follow.
Happy to say hello & welcome to you!